With life coaching, which has become “a career choice in this millennium, many of you are looking for the right choice for training and certification. Hope this article answers some of your questions.
There are many schools, academies and coach institutes. Some are accredited and some are not. Should school accreditation matter to you? In my opinion, no.
. Since there are no universal standards for the life coaching profession, there are no universal standards for schools. In addition, since well-paid coaches usually work in a niche, these niches are such that they are developed by a coach regardless of any training they can receive.
What makes the issue of accreditation particularly confusing is marketing. Accreditation is used as a marketing tool in some cases, and not as a barometer of their success. Many coaching schools are accredited only because a group of colleagues got together and decided to form a group and accredit the schools of their colleagues. How do you know if this is so for the school you are interested in? You really don't know, and you can't find out at all.
Many schools use accreditation as a marketing ploy to attract you and charge exorbitant rates. If you just want to spend more money, go ahead. The price really has little to do with the efficiency of materials. Secondary schools tend to be more diligent in caring for students and in many cases offer good or better training, because students receive more than one-on-one with instructors.
How important is school accreditation? Let's move on to a realistic perspective. Most importantly for a potential coaching client, can this trainer help me? Most clients look to see if the coach has official training for trainers, but not against the background of the school. And the truth is that clients do not care about whether the school in which you participated is accredited. It just does not work. Customers will decide to use your services if you like them, feel connected and see that you offer the solutions they need. That pretty much it.
Since coaching is a separate and relatively new profession, and there are no universal standards, many new schools have appeared. In order to build a fence around the learning community and the revenues generated from it, in some schools organizations were created to accredit only their schools of choice and make it almost impossible to accredit a new school. They will assign applicant schools to demonstrate ten or more years of professional success before they even consider them for accreditation. They then apply personal prejudices to school accreditation, so if the school does not fit their philosophy, they are not eligible or will not be approved.
Peer Resources ( http://www.peer.ca/coachingschools .html ), a recognized world leader in training resources for trainers, the “accreditation” in the coaching area currently has a number of troubling aspects, including the lack of wide distribution, conflicts of interest between reviewers and some rating schools, a minimum report of results, and questionable or ambiguous criteria. Although accreditation usually means that the school has been revised by an external source, this does not necessarily mean that "non-accredited schools" provide less valuable or better programs. "
. So how does a potential coaching student make the right choice? Here are some ways:
Read student reviews
Check the school's philosophy according to yours
Contact the school to find out if they will tell you the answers to your questions
Look for a school that teaches you in a niche or target market. Here is an example:
Suppose you are a Christian and prefer training that is consistent with your faith. It is important to choose a Christian (biblical) certification course. Admittedly, learning from true biblical world views offers several options. Most of them are secular programs that have been repackaged to appeal to a Christian student. Some are accredited and some are not. But it does not matter, because there is no governing body for deciding whose course is better. There are two types of accreditation for school instructors, Christian and secular. A school that offers uncompromisingly biblical content will seek Christian accreditation and support these standards. Christian accredited schools from secular accrediting bodies are less inclined to have significant biblical content, because secular groups often join a new age or Eastern philosophy and can influence course content and materials. In addition, a school whose leaders have a true biblical perspective will seek divine approval, while others will seek human approval.
Thanks to my research and contacts with various institutions, there was only one school of Christian coaching that impressed me. This is a professional Christian consulting and coaching academy. ( http://www.pccca.org ). PCCCA offers training and certification for Christian life trainers and Christian counselors. The current economy gave a serious impetus to Christian trainers and advisers, while many secular trainers were out of work and out of business. In difficult economic times, luxury comes first, but people are more looking for God's direction.
I discovered that PCCCA stands on the principles of faith, maintains the integrity of its programs, and consistently strives for excellence. Their programs were recently revised in 2010 for content and expanded business and marketing components that include social networks. Moreover, they offer individual training with trainers-trainers who act as trainers for trainers. The success of any coaching school depends on what they bring to the table with their skills, honesty, reasonable pay and knowledge. Add this to superb learning, and you have an unbeatable combination. While the PCCCA is accredited by the Christian coaching school and received the highest acclaim with the Excellence Award, prospective students can be assured that they have no secular connections or accreditation.
Regardless of your worldview, I recommend that future students be convinced with the help of gimicky advertising, high fees and accreditation. Look for the best school for you. Period.